Global streaming giant Netflix has officially announced the broadcast of tvN drama “Lovely Runner” starting August 1.
On July 15, the official Netflix K-Content account revealed that “’Lovely Runner’ is coming to Netflix on August 1. » They clarified that the countries affected by this release may vary. Netflix also began promoting the drama by including its logo on promotional images for the series.
Fans of the drama, who were impatiently waiting for more content even after the end of the series, are delighted with this announcement of broadcast on Netflix.
They expressed their excitement with comments such as: “Now the world will recognize ‘Lovely Runner'”, “Can’t wait to see the actors’ promotional activities on Netflix” and “This could be the next ‘Squid Game’ level hit in K-content. »
Airing from April to May of this year, “Lovely Runner” began with a 3% audience rating and barely broke the 5% mark in its final week. Despite modest audiences, it became one of the most discussed dramas of the first half of the year, generating strong enthusiasm among fans. The drama’s finale saw viewing events in packed cinemas and pop-up stores invaded by fans, testifying to its high quality.
“Lovely Runner” reached the highest number of paid subscribers among all tvN dramas to date. According to app analytics platform Mobile Index, the total viewing time on TVING on the day of the finale was 2,5 million hours, surpassing Netflix’s 2,4 million hours. Cumulative viewing time reached 1,7 billion hours. Additionally, it ranked number one in 130 countries on global OTT platform Rakuten Viki.
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