The Korean Business Research Institute has revealed this month’s brand reputation rankings for advertisement models!

The rankings were determined through an analysis of consumer behavior, using big data collected from August 5 to September 5. The Korean Business Research Institute evaluated the participation, communication, media, and social values of popular advertisement models in order to calculate each star’s total brand reputation index for September.

Table tennis player and Olympic medalist Shin Yubin topped the list for September, coming in far ahead of the rest of the pack with a brand reputation index of 5,247,583.

Lim Young Woong took second place with a brand reputation index of 2,492,704, marking a modest 3.87 percent increase in his score since August.

Byeon Woo Seok came in at a close third with a brand reputation index of 2,404,235, marking a 68.22 rise in his score since last month.

Meanwhile, archer and Olympic gold medalist Kim Woojin ranked fourth with a brand reputation index of 2,079,153.

Finally, Olympic shooter and gold medalist Kim Yeji rounded out the top five at a close fifth with a brand reputation index of 2,042,131.

Check out the top 30 for this month below!

  1. Shin Yubin
  2. Lim Young Woong
  3. Byeon Woo Seok
  4. Kim Woojin
  5. Kim Yeji
  6. Yoo Jae Suk
  7. Oh Sanguk
  8. ASTRO’s Cha Eun Woo
  9. Son Heung Min
  10. Ma Dong Seok
  11. Lim Sihyeon
  12. BTS
  13. Kim Je Deok
  14. Huh Mimi
  15. IU
  16. Lee Joo Myung
  17. Han Ji Min
  18. Kim Soo Hyun
  19. Lee Woo Seok
  20. Jeon Hunyoung
  21. aespa
  22. Park Ho Jin
  23. Um Tae Goo
  24. SEVENTEEN
  25. BLACKPINK
  26. Nam Suhyeon
  27. Gong Yoo
  28. IVE
  29. Lee Chan Won
  30. Jo Jung Suk

Watch Byeon Woo Seok in his hit drama “Lovely Runner” with subtitles on Viki below!

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