The Korean Business Research Institute has published this month’s brand reputation rankings for variety stars!
The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of 50 popular entertainers, using big data collected from September 5 to October 5.
Yoo Jae Suk topped this month’s list with a brand reputation index of 3,740,118, marking a modest 1.58 percent increase in his score since September. High-ranking phrases in his keyword analysis included “You Quiz on the Block,” “”Whenever Possible,” and “How Do You Play?”, while his highest-ranking related terms included “challenge,” “talk,” and “empathize.” Yoo Jae Suk’s positivity-negativity analysis also revealed a score of 92.87 percent positive reactions.
Jun Hyun Moo took second place with a brand reputation index of 2,840,478, marking a 6.23 percent rise in his score since last month.
Shin Dong Yup ranked third with a brand reputation index of 1,594,049, while Tak Jae Hoon came in at a close fourth with a score of 1,571,266.
Finally, Ahn Jung Hwan rounded out the top five with a brand reputation index of 1,459,711, marking a 19.39 percent increase in his score since September.
Check out the top 30 for this month below!
- Yoo Jae Suk
- Jun Hyun Moo
- Shin Dong Yup
- Tak Jae Hoon
- Ahn Jung Hwan
- Kim Jong Kook
- Lee Ji Hye
- Jang Do Yeon
- Park Myung Soo
- Lee Soo Geun
- Kim Sook
- Lee Kyung Kyu
- Lee Young Ja
- Kang Ho Dong
- Kim Gura
- Jo Se Ho
- Hong Hyun Hee
- Defconn
- Kim Min Kyung
- Choi Yang Rak
- Seo Jang Hoon
- Yang Se Chan
- Yoon Jong Shin
- Yoon Se Yoon
- Park Na Rae
- Kim Young Chul
- Cha Tae Hyun
- Song Ji Hyo
- Kim Sung Joo
- Hong Jin Kyung
Watch Yoo Jae Suk in “How Do You Play?” with subtitles on Viki below!
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Top Photo Credit: Xportsnews