The Korean Business Research Institute has revealed this month’s brand reputation rankings for girl groups!
The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community indexes of various girl groups, using big data collected from October 10 to November 10.
BLACKPINK shot to the top of this month’s list after seeing a whopping 224.63 percent increase in their brand reputation index since October, bringing their total score to 12,644,046. High-ranking phrases in their keyword analysis included “Rosé,” “APT.”, and “syndrome,” while their highest-ranking related terms included “record,” “delightful,” and “happy.” The group’s positivity-negativity analysis revealed a score of 94.58 percent positive reactions.
aespa held onto their spot at second place with a brand reputation index of 4,900,820, marking a 1.25 percent rise in their score since last month.
IVE maintained their position at third place with a brand reputation index of 3,568,377, while LE SSERAFIM followed in fourth place with a score of 3,256,346.
Finally, (G)I-DLE rounded out the top five with a brand reputation index of 2,722,186, marking a 4.20 percent increase in their score since October.
Check out the top 30 for this month below!
- BLACKPINK
- aespa
- IVE
- LE SSERAFIM
- (G)I-DLE
- FIFTY FIFTY
- Red Velvet
- TWICE
- OH MY GIRL
- NMIXX
- BABYMONSTER
- fromis_9
- ILLIT
- PURPLE KISS
- tripleS
- H1-KEY
- MAMAMOO
- STAYC
- Apink
- ITZY
- Girls’ Generation
- Dreamcatcher
- Girl’s Day
- MEOVV
- cignature
- Kep1er
- WJSN
- RESCENE
- EXID
- APRIL
Check out aespa’s variety show “aespa’s Synk Road” with subtitles on Viki below!
Source (1)