March Singer Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for singers!

The rankings were determined through an analysis of singers’ media coverage, consumer participation, interaction, and community awareness indexes, using big data collected from February 23 to March 23.

Lim Young Woong topped this month’s list with a brand reputation index of 6,958,810, marking a 37.68 percent rise in his score since February.

LE SSERAFIM climbed to second place after seeing a whopping 127.38 percent increase in their brand reputation index, bringing their total score to 4,755,472 for March.

Meanwhile, BIBI came in at a close third with a brand reputation index of 4,518,031 for the month.

IU followed close behind in fourth place with a brand reputation index of 4,448,404, marking a 41.13 percent rise in her score since last month.

Finally, Girls’ Generation’s Taeyeon held onto her spot at fifth place with a brand reputation index of 3,706,462, marking a 12.45 percent increase in her score since February.

Check out the top 30 for this month below!

1. Lim Young Woong
2. LE SSERAFIM
3. BIBI
4. IU
5. Girls’ Generation’s Taeyeon
6. SEVENTEEN
7. (G)I-DLE
8. TWICE
9. IVE
10. BLACKPINK
11. RIIZE
12. Na Hoon-a
13. NewJeans
14. Lee Chan Won
15. Kim Ho Joong
16. aespa
17. Sung Si Kyung
18. BTS
19. Young Tak
20. Jeong Dong Won
21. NCT
22. OH MY GIRL
23. EXO
24. Song Ga In
25. Red Velvet
26. DAY6
27. Lee Seung Yoon
28. Block B’s Zico
29. K.Will
30. Byul

Watch IU in “Shades of the Heart” with subtitles on Viki below:

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