JYP Entertainment has announced its plans to take legal action against deepfake (AI-generated) videos of TWICE.
On August 30, JYP Entertainment posted the following announcement in English on TWICE’s social media:
Hello, this is JYP Entertainment.
We are gravely concerned about the recent spread of deepfake (AI-generated) videos involving our artists.
This is a blatant violation of the law, and we are in the process of collecting all relevant evidence to pursue the strongest legal action with a leading law firm, without leniency.
We want to make it clear that we will not stand by while our artists’ rights are violated and will take decisive action to address this matter to the fullest extent possible.
Thank you.