The Korean Business Research Institute has revealed this month’s brand reputation rankings for advertisement models!

The rankings were determined through an analysis of consumer behavior, using big data collected from May 6 to June 6. The Korean Business Research Institute evaluated the participation, communication, media, and social values of popular advertisement models in order to calculate each star’s total brand reputation index for June.

Lim Young Woong topped this month’s list with a brand reputation index of 2,430,445, marking a 59.33 percent increase in his score since May.

Meanwhile, Kim Soo Hyun took second place for the month with a brand reputation index of 1,833,487.

Byeon Woo Seok entered the rankings at third place with a brand reputation index of 1,378,936, while soccer star Son Heung Min came in at a close fourth with a brand reputation index of 1,343,641 for June.

Finally, Gong Yoo rounded out the top five with a brand reputation index of 1,100,441, marking a staggering 250.48 percent increase in his score since May.

Check out the top 30 for this month below!

  1. Lim Young Woong
  2. Kim Soo Hyun
  3. Byeon Woo Seok
  4. Son Heung Min
  5. Gong Yoo
  6. IVE
  7. Lee Jung Jae
  8. Ma Dong Seok
  9. Son Suk Ku
  10. ASTRO’s Cha Eun Woo
  11. BTS
  12. Yoo Jae Suk
  13. SEVENTEEN
  14. BLACKPINK
  15. ILLIT
  16. aespa
  17. Girls’ Generation’s YoonA
  18. Lee Byung Hun
  19. Kim Hye Yoon
  20. Lee Chan Won
  21. LE SSERAFIM
  22. IU
  23. Kim Yuna
  24. Park Eun Bin
  25. Lee Hyori
  26. Kim Hye Soo
  27. Baek Jong Won
  28. Jung Hae In
  29. Song Kang Ho
  30. Park Bo Gum

Watch Byeon Woo Seok in his hit drama “Lovely Runner” with subtitles on Viki below:

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Or watch Kim Soo Hyun in “Producer” below!

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