The Korean Business Research Institute has revealed this month’s brand reputation rankings for rookie idol groups!
The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of various rookie idol groups, using big data collected from November 3 to December 3. Only idols who debuted in 2023 or later were considered for the rankings.
TWS topped this month’s list with a brand reputation index of 1,960,986, marking a 41.29 percent increase in their score since November. High-ranking phrases in the group’s keyword analysis included “plot twist,” “Last Festival,” and “Seo Taiji and Boys,” while their highest-ranking related terms included “cute,” “heartwarming,” and “heart-stopping.” TWS’s positivity-negativity analysis also revealed a score of 91.86 percent positive reactions.
QWER held onto their spot at second place with a brand reputation index of 1,545,693, marking a 23.27 percent rise in their score since last month.
ILLIT came in at a close third with a brand reputation index of 1,447,686, marking a 37.86 percent increase in their score since November.
Meanwhile, BABYMONSTER took fourth place for the month with a brand reputation index of 1,139,952.
Finally, RIIZE rounded out the top five for November with a brand reputation index of 867,083.
Check out the top 30 for this month below!
- TWS
- QWER
- ILLIT
- BABYMONSTER
- RIIZE
- tripleS
- MEOVV
- izna
- ZEROBASEONE
- BOYNEXTDOOR
- KISS OF LIFE
- KATSEYE
- SAY MY NAME
- UNIS
- YOUNG POSSE
- NOWADAYS
- Candy Shop
- Burvey
- RESCENE
- The Wind
- ARTMS
- BADVILLAIN
- Big Ocean
- NEXZ
- ODD YOUTH
- NiziU
- HORI7ON
- Geenius
- FANTASY BOYS
- 8TURN
Watch RIIZE’s variety show “BOSS RIIZE” with subtitles on Viki below!
Source (1)