BLACKPINK has just achieved a historic feat on YouTube!
According to YG Entertainment, on August 31 at 7:44 a.m. KST, BLACKPINK’s music video for their 2019 hit “Kill This Love” surpassed 2 billion views on YouTube.
While BLACKPINK was already the only K-pop group to have surpassed 2 billion views with a music video at present, they have now also become the first K-pop artist to reach the milestone with more than one music video.
“Kill This Love” is only the second K-pop group music video ever to hit the 2 billion mark on the platform, following BLACKPINK’s own “DDU-DU DDU-DU.” Even including solo artists, it is only the third K-pop music video to reach the milestone overall (the first being PSY’s “Gangnam Style”).
“Kill This Love” was originally released on April 5, 2019 at midnight KST, meaning that it took the video just over 5 years, 4 months, and 26 days to hit 2 billion views.
Congratulations to BLACKPINK on their impressive achievement!
Watch the iconic music video for “Kill This Love” again below: