The Korean Business Research Institute has published this month’s brand reputation rankings for variety stars!
The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of 50 popular entertainers, using big data collected from June 6 to July 6.
Yoo Jae Suk held onto his spot at the top of the list with a brand reputation index of 3,569,531, marking an 8.62 percent increase in his score since June. High-ranking phrases in his keyword analysis included “How Do You Play?”, “You Quiz on the Block,” and “handprinting,” while his highest-ranking related terms included “fun,” “relate,” and “friendly.” Yoo Jae Suk’s positivity-negativity analysis also revealed a score of 87.82 percent positive reactions.
Park Myung Soo rose to second place for July with a brand reputation index of 2,041,636, marking a 50.15 percent increase in his score since last month.
Meanwhile, Jun Hyun Moo came in at a close third with a brand reputation index of 1,979,285 for July.
Kim Jong Kook took fourth place for the month with a brand reputation index of 1,815,259, marking a 35.55 percent rise in his score since June.
Finally, Tak Jae Hoon rounded out the top five for July with a brand reputation index of 1,635,490.
Check out the top 30 for this month below!
- Yoo Jae Suk
- Park Myung Soo
- Jun Hyun Moo
- Kim Jong Kook
- Tak Jae Hoon
- Shin Dong Yup
- Kang Ho Dong
- Lee Kyung Kyu
- HaHa
- Lee Soo Geun
- Jang Do Yeon
- Lee Hyori
- Nam Hee Seok
- Park Na Rae
- Kim Gura
- Seo Jang Hoon
- Ahn Jung Hwan
- Song Ji Hyo
- Jo Se Ho
- Kim Dae Hee
- Kim Jong Min
- Noh Hong Chul
- Super Junior’s Kim Heechul
- Lee Ji Hye
- Yoo Se Yoon
- Lee Sang Min
- Defconn
- Kim Min Kyung
- Kim Young Chul
- Lee Young Ja
Watch Yoo Jae Suk in “How Do You Play?” with subtitles on Viki below!
Source (1)
Top Photo Credit: Xportsnews